
There are many reasons why CRM implementation is impossible
Reason Not. 1. Expectations for CRM are overinflated. Problem. Certain companies aren't aware of CRM. They believe that buying CRM will boost sales and enhance co-operation between departments. When this doesn't happen the business gets angry and ceases to use the system. CRM is a business tool, just like a scalpel for a surgeon or a brush for artists. It aids in the business process and analyzes employee and sales performance. But there are problems that only a manager can fix. For instance, the system won't keep the Christmas decorations on display all year long. Decision. Integrate the needs of the company to the capabilities of the system. Write down the tasks that you would like to delegate, make easier, or automate using the aid of CRM. Check if these…