5 Ways To Increase Your Website’s Click-Through Rate
Click-through rate (CTR) is the percentage of people who click a link or an ad they come across. Links and ads are marketing strategies that connect people to your business website or page. Therefore, click-through rates are a good performance indicator as it measures the success of your digital marketing strategy through the number of visitors. In addition, the click-through rate can also be within your website. For example, when a user visits your website to view your products and click the purchase button, it counts as a click-through. Thus, improving your site’s click-through rate isn't limited to building excellent links only but to planning a website structure that's user-friendly and easy to navigate. How To Increase Click-Through Rates When you place an ad, you can see how many people…