
How Do Sports Broadcasting Companies Make Money In This Day and Age?
Sports have always united many people from all parts of the world, regardless of their age, gender, or race. When the Olympics, the World Cup, or other important and globally recognized event takes place, you will find families from opposite ends of the world huddled up to watch the big game. Sports of all kinds are in high demand- football players get traded for millions of dollars, LGCT Grand Prix winners take millions of euros home, and the list goes on. Naturally, getting the rights to broadcast sports events is now more valuable than ever; global broadcasters scuffle for a share of live-action. This has all led to sports being highly commercialized; they are now marketed and managed to generate money. Here’s how sports broadcasting companies make money in this…