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8 Steps to Optimize Images for SEO to boost traffic on the website

Almost everyone knows that images help make a website more visually appealing. However, many people don’t realize the importance of optimizing images for SEO. In this blog post, I will outline 10 simple steps to optimize your images for better search engine visibility and increased website traffic. Implementing these tips will help you get the most out of your image content and improve your overall website ranking. So, keep reading the complete article.

What is Images SEO

Images are an important part of any website. Not only do they add visual interest, but they can also help to clarify and explain concepts. However, images can also be a major source of frustration for search engine optimization (SEO) experts. This is because search engines have difficulty reading and understanding images. As a result, images often need to be optimized for search to improve a website’s ranking. Images SEO involves choosing the right file format, adding keywords and alt text, and making sure that images are sized correctly. By taking a few steps, you can ensure that your images are working for you, not against you.

Why Images SEO is important for ranking

Images are an essential part of any website or blog post. Not only do they provide visual interest, but they can also help convey a message or a feeling. However, images can also be a major website traffic source. When people search for images online, they often come across websites that they were not expecting to find. As a result, it is important to ensure that your images are properly optimized for SEO.

There are a few simple things that you can do to optimize your images for SEO.

First, make sure to use descriptive file names.

Second, choose appropriate keywords and tag your images with those keywords. Third, make sure that your images are of high quality and that they load quickly.

By taking these simple steps, you can ensure that your images rank highly in search engines and that you get the most traffic possible from them.

8 Steps to Optimize Images for SEO to boost traffic on the website

As a website owner, it’s important to make sure your site is as search engine friendly as possible. One way to do this is by optimizing your images for SEO. Here are 10 steps you can take to make sure your images are helping, not hurting, your website’s traffic:

Choose the right file name

When it comes to filing names, there are a few things to keep in mind.

First, try to use keywords that accurately describe the image. This will help both search engines and users find what they’re looking for.

Second, make sure the file name is short and easy to remember. Long, complex file names can be difficult for people to remember and type into a search bar.

Finally, avoid using special characters such as asterisks, question marks, and parentheses – these can confuse both search engines and users.

By following these simple tips, you can make sure your images are helping – not harming – your website’s SEO. Choose the correct file name for image SEO and see the benefits for yourself!

Make Your Images Mobile-Friendly

Almost 60% of internet users browse the web on their mobile devices, which means that if your website isn’t optimized for mobile, you’re missing out on a lot of potential traffic.  When it comes to images, making them mobile-friendly is essential for two main reasons: first, because images take up a lot of space on a mobile device, and second because slow loading times can lead to higher bounce rates.

There are a few ways to make sure your images are mobile-friendly.

First, make sure you’re using the correct file format. JPEGs are generally best for photos, while PNGs work well for illustrations and graphics.

Second, compress your image files to take up less room on a mobile device.  

finally, resize your images so they load quickly and don’t take up too much space on a small screen.

Use keywords in the file name

Using keywords in the file name when doing image SEO on your website is important. This helps Google index your images and show them in search results. When choosing a file name, use relevant keywords describing the image. For example, if you have an image of a dog, you could use the file name “dog.jpg” or “dog-breed.jpg”. Using keywords in the file name can help improve your website’s image search ranking and get more traffic to your site.

Beware of Copyright

Beware Of Copyright while doing image SEO on a website. If you are using images on your website, make sure you have the right to do so. Many people assume that if an image is available on the Internet, it is free to use. However, this is not always the case. Most images are protected by copyright law, and using them without permission can result in legal penalties. To avoid this, always check the copyright-free image on the internet.

Add keywords to the image’s alternate text

While doing image SEO on a website, don’t forget to add keywords to the image’s alternate text. The alternate text is the text that appears in place of an image if the image can’t be displayed for some reason. Adding keywords to the alternate text helps search engines understand what the image is about and can also help people with vision impairments who are using screen readers. When adding keywords to the alternate text, make sure to keep it concise and relevant to the topic of the page. Using too many keywords or irrelevant keywords will hurt your chances of ranking well in search results.

Define Your Dimensions  

Defining your dimensions while doing image SEO on your website is extremely important because images are one of the first things that people see when they visit a website. If the images are poor quality or do not load properly, people will likely leave the site without giving it a chance.

When it comes to defining your dimensions, there are two main things to keep in mind: file size and image dimensions.

The file size is important because it directly affects how long it takes for an image to load. If an image is too large, it will take too long to load and people will likely give up and move on. However, if an image is too small, it will look pixelated and low quality.

 Image dimensions also play a role in how an image looks on a website. If the dimensions are too small, the image will appear stretched or distorted. If the dimensions are too large, the image will take up too much space and make the site look cluttered.

 Defining your dimensions ahead of time will save you a lot of time and frustration in the long run. It may seem like a tedious task, but it is worth it to have high-quality images on your site.

Compress images

It’s essential to compress images when doing image SEO on a website. Compressing images reduces the file size which can save server space and bandwidth. It also helps to improve the load time of the website and ensures that pages appear faster to visitors. Image compression can be done using an online tool or by using a plugin for WordPress. Once the images are compressed, they need to be uploaded to the website and then inserted into the appropriate pages. Image SEO can be a time-consuming process, but it’s worth it to ensure that visitors have a positive experience on the site.

Use right the title Alt text

When it comes to optimizing images for SEO, the title and alt text are two of the most important elements. The title is the text that appears when you hover over an image, while the alt text is the text that appears in place of an image if it can’t be displayed. Both the title and alt text are used by search engines to understand the content of an image, so it’s essential to use them correctly.

The most important thing to remember when writing titles and alt texts are to use keywords that accurately describe the image. However, you also need to make sure that your keywords are relevant to the rest of your content. 

Conclusion

Images are a critical part of any website, but they can also be a major source of optimization opportunities for your SEO efforts. By following these eight steps to optimize your images for SEO, you can improve traffic to your website and see better results from your online marketing campaigns.

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