With the growing presence of social media in our daily lives, platforms like Facebook and Instagram have gained an important place in our lives. Everyone who owns a personal brand or a business is encouraged to establish their presence on sites like Instagram. However, the biggest challenge that anyone faces initially is that the people just aren’t willing to follow their profile due to little to no pre-established presence. This can be a serious issue if you want to grow rapidly and establish a level of trust between you and your target audience.
There are a few handy ways in which you can grow your popularity without having to resort to shady tools, but chances are that you might not even be aware of them. In this article, we’re going to take a look at some of the best ways in which you can grow your follower count drastically. The knowledge you’ll acquire from this article will help you to overcome the initial inertia and skyrocket your growth. So without further delay, let’s get to it and find out how you can make your presence felt on one of the world’s biggest social media platforms- Instagram.
1. Optimize
One of the most basic steps followed by all successful influencers and brands is to optimize the profile even before the marketing starts. What this means is that you’ll have to streamline the existing content on your page so that the content posted by you in the future isn’t affected negatively. Try to come up with a creative bio that will attract people to at least give your profile a quick look, change the username to a better and more appealing one, neatly organize the images, and make your agenda very clear.
2. Be Consistent
Being consistent with your content is key to winning this game of gathering followers. If you’re not consistent with your schedule, and you post whatever you want, whenever you want, you’ll end up doing more harm than good. Many studies indicate the same, this is why you need to aim for at least one post per day so that the audience remembers your page exists. If you keep posting valuable content regularly, sooner or later, people are bound to come looking for your content.
3. Get Expert Help
Sometimes it becomes necessary to take help from domain experts and learn about something that you aren’t a professional at. Your job is to create viral content, and that’s what you should focus on. A reputable growth expert will help you gain more Instagram followers than you would’ve been able to gather by yourself. The experts know about various concepts like the Instagram algorithms, proper marketing strategies, the correct posting channels, and much more.
4. Collaborate
There’s a reason why so many content creators and companies keep on partnering with each other from time to time. This is because these partnerships are symbiotic, and both parties end up with more exposure than before. Try to find an already established brand or influencer in your sphere and offer them something so that they introduce you to their own followers, which will help your follower count grow faster.
5. Read Your Followers
Understanding your followers is one of the key things that can accelerate your growth in a way that is beneficial. Instagram provides a lot of analytics tools to the business account holders and if you can utilize these statistics and data properly, you’ll be able to cater to what your followers want from you.
6. Keep Experimenting
In the world of social media, nothing stays the same and there are no constants. You have to be willing to change and adapt according to the changing scenarios if you want to stay in the game. Try posting your content at different times if your current slot isn’t working, try a new aesthetic for your profile, or even change the type of content you post to understand what works and what doesn’t. This will provide you with a deeper understanding of what the audience wants, and you’ll learn a lot more along the way.
These are some of the most important steps that you should take right now to grow your profile faster. There are many more things that you can be doing other than the ones mentioned in this article, but these steps are the most effective ones you can implement. Remember that nothing grows overnight, and this is why you need to keep on switching up your tactics and be patient while your presence grows.
